The Art of the Business

A blog dedicated to artists who are serious about their business.

I’m on a Teleclass! July 24, 2009

This week, I did an interview with Jason Drohn, who is an online small business coach. We met through Twitter, and he is an avid blogger. He does a series of teleclasses, and my interview with him is  one of them.

Our conversation includes the topics:

  • How organizations who rely on promoting their through the newspaper should be marketing in new media.
  • The secret of promoting video through social media
  • How and why you should be engaging customers through all sorts of mediums – audio, video, text
  • How to sell 1-to-1 through social media
  • How to create ambassadors for your business
  • How your blog should integrate with your social media stream
  • The strategy behind developing a plan for social networking
  • What you shouldn’t do to promote your business with social media
  • What the true cost of social networking is
  • What you need to be careful about concerning brand management
  • The truth on what Twitter marketing is actually about
  • How to find clients and business through Twitter
  • How to cross promote everything – Facebook, Twitter, LinkedIn, Youtube, etc.

And more!

Click here to listen to the MP3.

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